TikTok Revenue Calculator
Estimate how much your TikTok content earns. Enter your views and RPM to get estimated revenue - or work backwards from a revenue target to find the views or RPM you need.
How TikTok creator revenue is estimated
Revenue = (Views / 1,000) x RPMTikTok creator earnings come from multiple sources: the Creator Rewards Program (formerly Creator Fund), LIVE gifts, Series subscriptions, and brand deals. The RPM figure here covers program payouts - what you earn per 1,000 views from TikTok directly.
TikTok RPMs tend to be lower than YouTube RPMs. Creator Rewards Program rates typically range from $0.02 to $0.08 per 1,000 views ($0.02-$0.08 RPM), though top creators in high-value niches can earn significantly more.
Brand deals and sponsored content are usually negotiated separately and can dwarf platform payouts. Use this calculator for platform revenue specifically, then add sponsorship income on top.
- Views
- Total video views in the measured period.
- RPM
- Revenue per 1,000 views from TikTok's creator monetization programs.
- Estimated revenue
- Total platform earnings based on views and RPM.
Common questions
How much does TikTok pay per 1,000 views?
Through the Creator Rewards Program, rates typically range from $0.02 to $0.08 per 1,000 views. Rates depend on video length (minimum 1 minute for full eligibility), audience region, engagement, and originality score.
Why is TikTok RPM lower than YouTube RPM?
YouTube's monetization is ad-supported with mature advertiser demand. TikTok's Creator Rewards Program is funded differently and the platform's ad market, while growing, is less developed than YouTube's for creator payouts.
Does TikTok LIVE count toward this calculation?
No - LIVE gifts are a separate income stream not captured by RPM. This calculator covers program-based video revenue only. Add LIVE income separately when estimating total earnings.